How did a small tea operation inspired by Shizuoka’s tea culture grow into a trusted Japanese matcha supplier in Canada? Explore the journey behind Hokusan and the values that remain at the heart of everything we do.
Is your matcha bitter? The problem might be water temperature. Even premium matcha can taste too bitter or burnt if water is too hot. Learn the ideal water temperature and a simple preparation method to get it right every time for your customers.
The 2026 Shincha season has begun across Japan following stable spring conditions that have supported healthy tea plant growth. This creates a positive outlook for the season, with strong expectations for balanced umami, freshness, and overall matcha quality.
88 Night(Hachiju hachiya) is an important turning point in Japan’s tea season, the start of the first harvest. In this blog, we explore what it means, why it matters for matcha quality, and how changing climate conditions are reshaping the way tea is grown and harvested.
Ceremonial or culinary, most people stop there when choosing matcha. But the real difference shows up in your menu: how it tastes, looks, and performs in your products.
Why does Gen Z love matcha so much? It’s not just the taste. They want drinks that are personal, customizable, and Instagrammable. For cafes, matcha is a gateway to loyal and repeat customers.